Saturday, October 23, 2010

“Federal Pay Gap” Exposing Vast Gap In Salary And Benefits VIDEO


“Federal Pay Gap” Exposing Vast Gap In Salary And Benefits VIDEO

The organization RightChange, Inc., reveals to the American voter the huge gap of salaries and benefits between the average government and private sector employees with the release of their brand new video “Federal Pay Gap.”

Washington, D.C. – The organization RightChange, Inc., reveals to the American voter the huge gap of salaries and benefits between the average government and private sector employees with the release of their brand new video “Federal Pay Gap.” ”Federal Pay Gap” can be viewed at http://www.rightchange.com/. “

RightChange’s “Federal Pay Gap” is a motion-graphic style video that uses a familiar “Minute to Win It” meets a heart attack game show approach, challenging the viewer to watch nine levels of outrage including how easy it is to stay on the government payroll and how much the Obama Administration and congress have grown the government, all leading up to the kicker: the amount government workers owe in back taxes. “Federal Pay Gap” is a different twist from other videos RightChange has produced in the past like the successful “Attack of the 50ft Pelosi” ad produced for the PA-12 special election and now released for a barrage of congressional and senate races.

The video is timely given the recent news to the American public that the recession was over last year in July, yet unemployment is at over 9.6% for the private sector while government sectors are barely 2.9% as the video points out. RightChange.com provides a great resource for voter registration, along with cutting edge video content on the topics of the day with edgy humor and using politicians’ own words. To view other videos produced by RightChange visit http://www.rightchange.com/media/player for more details.

RightChange.com has built a really powerful technology platform, assembled a super-creative group of content producers and has rapidly grown to more than 410,000 Facebook followers in just a few weeks. Right Change Facebook: http://www.facebook.com/rightchange

About RightChange.com, Inc.

Founded in August 2008, RightChange.com, Inc., is committed to supporting policies and candidates dedicated to fiscal responsibility and a strong national security for the United States, while upholding the principles of freedom, competitiveness and entrepreneurial spirit of the American people.

RightChange is a new generation of conservative film, Hollywood, TV and technology professionals who are bringing a new approach to a predictable political methodology. Operating as both a 527 and a 501(c)4 organization, RightChange is illustrating just how significant and effective the use of cutting edge video content blended with social media web platforms, can penetrate voters with targeted and cost-effective relevant messaging. We use animation and non-traditional production techniques to provide independent and conservative voters with something more than the traditional political sound bite that is sometimes ignored.

RightChange.com, Inc. will continue to focus on battleground states and races in the 2010 midterm elections and to engage the American people on key policy issues facing the entire country moving into the 2012 Presidential cycle.

Kari Scott (703)-350-7668 kscott@crcpublicrelations.com Keith Appell (703)-683-5004, ext. 112 kappell@crcpublicrelations.com

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